Close Menu
Automotive Testing Technology International
  • News
    • A-H
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
    • I-Z
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    • Crash Test Technology – 2025
    • September 2025
    • June 2025
    • March 2025
    • Crash Test Technology – 2024
    • November 2024
    • September 2024
    • June 2024
    • Crash Test Technology – 2023
    • Automotive Testing Technology
    • Subscribe to Automotive Testing
    • Crash Test Technology
    • Subscribe to Crash Test Technology
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn Facebook X (Twitter)
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
LinkedIn
Subscribe
Automotive Testing Technology International
  • News
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    1. Crash Test Technology – 2025
    2. September 2025
    3. June 2025
    4. March 2025
    5. November 2024
    6. Crash Test Technology – 2024
    7. September 2024
    8. June 2024
    9. Automotive Testing Technology
    10. Subscribe to Automotive Testing
    11. Crash Test Technology
    12. Subscribe to Crash Test Technology
    Featured
    October 7, 2025

    In this Issue – 2025

    Crash Test Technology By Rachel Evans
    Recent

    In this Issue – 2025

    October 7, 2025

    In this Issue – September 2025

    September 5, 2025

    In this Issue – June 2025

    June 18, 2025
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
    • ATTI Awards Forum
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn
Subscribe
Automotive Testing Technology International
Features

FEATURE: TÜV SÜD unveils state-of-the-art EV battery testing lab in Michigan

TÜV SÜDBy TÜV SÜDJuly 26, 20233 Mins Read
Share LinkedIn Twitter Facebook Email

*Sponsored article

 A new battery testing resource reinforces TÜV SÜD’s commitment to sustainable mobility solutions, the company says

TÜV SÜD has inaugurated a new, cutting-edge environmental laboratory in Auburn Hills, Michigan. The facility demonstrates the company’s dedication to advancing quality and performance standards in electric vehicle battery and system solutions. TÜV SÜD is renowned for its third-party independent battery testing in North America since 2009, and this new laboratory will cater to the expanding EV market and increasing battery sizes.

“We want to be the customer’s supplier and partner of choice. We want them to come to us for our quality and experience and our ability to recognize what they need and implement a solution for them,” stated TÜV SÜD America’s transportation testing services’ business line director, Jonathan Drew. “We are not a menu-based or cookie-cutter type of test lab. We work with our customers on their needs to get their products validated and onto the market. That is our goal.”

The laboratory’s creation has also contributed to job growth in southeast Michigan, bolstering the state’s economy and securing a robust future for the automotive and mobility workforce. The company expresses gratitude to its partners, including the state of Michigan, for their support in the project.

Sustainability is a core principle for TÜV SÜD and the new laboratory exemplifies this commitment. The EV lab runs on 100% clean energy through the MIGreenPower program, and the facility’s design and construction incorporate environmentally friendly features, such as tree planting on-site, regionally sourced materials and LED lighting.

TÜV SÜD places significant emphasis on precise testing methodologies and procedures aligned with international standards to ensure accurate and reliable results. The new facility in Auburn Hills is equipped with state-of-the-art equipment for comprehensive battery testing and environmental evaluations. This includes an 80,000ft2 lab capable of handling batteries up to 1,200V/1,000AW, a large electro-dynamic vibration table, and the ability to conduct fire testing indoors. The lab also houses five indoor safety/abuse bunkers constructed with steel-reinforced concrete, ensuring the highest sustainability standards.

Recognizing the critical importance of safety and reliability in EV battery systems, TÜV SÜD aims to meet the growing market demand for EV battery testing. The EV battery industry has attracted significant investments, reaching over US$400bn in the last decade, with approximately US$100bn invested since the beginning of 2020. With its state-of-the-art laboratory, TÜV SÜD seeks to support the transition to a more sustainable and eco-friendly future for the mobility industry.

“The number one strategy has been listening to our customers. Every contact with the customer is an opportunity to learn how the industry is developing. We are at the forefront of what the major players in North America are working on. Beyond informal communication, we have done voice of the customer work such as surveys and targeted interviews. Another strategy is to rely on the strength of our global reach. We have transportation labs – including battery labs – in Europe, Korea, Japan, China, Thailand, and North America. This gives us an advantage when tracking the legal, regulatory and technological trends within the industry. Most of the major suppliers are global players that appreciate the scope of TÜV SÜD’s operations,” said Drew.

Share. Twitter LinkedIn Facebook Email
Previous ArticleAutomotive safety component test tech worth US$2.8m installed at Yangfeng’s Slovakia site
Next Article BMW Group opens Future Mobility Development Center in Czech Republic
TÜV SÜD
  • Website

Related Posts

Features

From brake wear to brake care: Meeting Euro 7 standards

October 16, 20254 Mins Read
ADAS & CAVs

FISITA and Automotive Testing Expo: Global insights into the evolution of vehicle development and testing

October 8, 20257 Mins Read
Features

From invisible to accountable: measuring global road safety performance

October 6, 20253 Mins Read
Latest News

Michelin rolls out TreadEye across US retread network

October 17, 2025

AB Dynamics and DRI introduce active taillight system for Soft Car 360 ADAS target

October 17, 2025

Entering the era of rig-aware geometric foundation models with Wayve’s Rig3R

October 16, 2025
Free Weekly E-Newsletter

Receive breaking stories and features in your inbox each week, for free


Enter your email address:


Our Social Channels
  • LinkedIn
Getting in Touch
  • Free Weekly E-Newsletter
  • Meet the Editors
  • Contact Us
  • Media Pack
RELATED UKI TITLES
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
© 2025 UKi Media & Events a division of UKIP Media & Events Ltd
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Notice & Takedown Policy
  • Site FAQs

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

CookieDurationDescription
cookielawinfo-checbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

SAVE & ACCEPT