Close Menu
Automotive Testing Technology International
  • News
    • A-H
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
    • I-Z
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    • March 2025
    • November 2024
    • September 2024
    • June 2024
    • Crash Test Technology – 2023
    • Automotive Testing Technology
    • Subscribe to Automotive Testing
    • Crash Test Technology
    • Subscribe to Crash Test Technology
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn Facebook X (Twitter)
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
    • 2026 Media Pack
    • 2025 Media Pack
LinkedIn
Subscribe
Automotive Testing Technology International
  • News
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    1. June 2025
    2. March 2025
    3. November 2024
    4. Crash Test Technology – 2024
    5. September 2024
    6. June 2024
    7. Automotive Testing Technology
    8. Subscribe to Automotive Testing
    9. Crash Test Technology
    10. Subscribe to Crash Test Technology
    Featured
    June 18, 2025

    In this Issue – June 2025

    Automotive Testing Technology By Web Team
    Recent

    In this Issue – June 2025

    June 18, 2025

    In this Issue – March 2025

    April 9, 2025

    In this Issue – November 2024

    November 26, 2024
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
    • ATTI Awards Forum
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn
Subscribe
Automotive Testing Technology International
Seat Testing

JLR showcases advanced seat testing with robots simulating a decade of use in days

Zahra AwanBy Zahra AwanJune 20, 20252 Mins Read
Share LinkedIn Twitter Facebook Email
A JLR seat in an impact test.

JLR has revealed the rigorous seat testing regime it carries out, with four dedicated robots – KUKA Occubots – each simulating a decade of sitting, moving and twisting in a matter of days, to ensure comfort for the company’s clients.

In recognition of the importance of comfort and convenience – which are the foremost features when deciding to buy a vehicle according to a recent survey commissioned by JLR of over 2,000 luxury and premium SUV clients – the robots test a range of different foams and coverings for quality, safety and comfort.

Robot testing

The robots can exert forces more than 800N (82kg) on each seat design 25,000 times over a period of around five days, simulating movements akin to people of varying body shapes and weights entering a vehicle and sitting in one of its seats.

The Occubots also review the resilience of the vehicles’ heated seats. Across 20,000 cycles over 25 days, a robot reenacts actions such as sliding and twisting in the seat, applying huge forces ranging from 350N to 700N to ensure the heated seat is robust and will remain operational throughout a vehicle’s lifespan.

Integrated sensors in the robot track torque hundreds of times per second to ensure forces are maintained during different tests, while a camera communicates with the Occubots to take regular photos 24/7, to independently review progress and investigate failures. The robots also test how quickly foam recovers its shape following pressure from different body types.

robots can exert forces more than 800N (82kg) on each seat design 25,000 times over a period of around five days.

Thomas Mueller, JLR executive director, product engineering, said, “Settling into your seat is one of the first experiences when entering one of our vehicles. Comfort is critical to luxury, so it’s a make-or-break moment for our clients and they expect a consistently comfortable ride over the life of their vehicle.

“We’ve invested in robots to work alongside our expert engineers and rigorously test every aspect of our seat materials in super quick time. Automation like this is a vital part of our comprehensive vehicle quality component testing programme, which helps us review vehicle elements over a lifetime of usage and in the most extreme environments.”

JLR’s investment in virtual testing forms part of the company’s wider £18bn Reimagine strategy.

In related news, Rohde & Schwarz has launched the FSWX signal and spectrum analyzer, a multichannel signal and spectrum analyzer with multiple input ports, enabling new measurement scenarios in RF system testing. 

Share. Twitter LinkedIn Facebook Email
Previous ArticleEXPO INTERVIEW: Milutin Mitrovic, sales development lead at Typhoon HIL
Zahra Awan

Zahra brings her background in reporting on the heavy manufacturing industry together with her passion for automotive as Web Editor at UKi Media & Events. She is keen to connect with people across the sector who share her enthusiasm for automotive innovation.

Related Posts

Measurement Tools, Test Systems & Equipment

Rohde & Schwarz unveils FSWX signal analyzer with innovative multi-path architecture

June 16, 20254 Mins Read
Test equipment

MB Dynamics develops lightweight shaker for testing on the move

June 16, 20252 Mins Read
ADAS & CAVs

VI-grade’s ZPS signals evolution in vehicle development

May 30, 20254 Mins Read
Latest News

JLR showcases advanced seat testing with robots simulating a decade of use in days

June 20, 2025

EXPO INTERVIEW: Milutin Mitrovic, sales development lead at Typhoon HIL

June 19, 2025

Comemso launches AC/DC charging station tester

June 19, 2025
Free Weekly E-Newsletter

Receive breaking stories and features in your inbox each week, for free


Enter your email address:


Our Social Channels
  • LinkedIn
Getting in Touch
  • Free Weekly E-Newsletter
  • Meet the Editors
  • Contact Us
  • Media Pack
    • 2026 Media Pack
    • 2025 Media Pack
RELATED UKI TITLES
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
    • 2026 Media Pack
    • 2025 Media Pack
© 2025 UKi Media & Events a division of UKIP Media & Events Ltd
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Notice & Takedown Policy
  • Site FAQs

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

CookieDurationDescription
cookielawinfo-checbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

SAVE & ACCEPT