Data and AI are prominent themes of Automotive Testing Expo Europe 2026, and this morning, Martin Herrmann, senior business development manager at IPG Automotive, gave a talk in the Innovation Showcase titled ‘Harmonizing synthetic and real-world data for perception testing’.
Herrmann presented IPG’s approach to creating edge cases in simulation, which fills existing gaps using a combination of simulation and Nvidia Cosmos Transfer, a Gen AI tool. The workflow was presented by IPG Automotive to developers for the first time earlier this year and has generated significant interest, with inquiries about customized applications. Herrmann was pleased with the turnout to his presentation and is hopeful it will generate further interest.
“We are here at the show sharing a booth with b-plus because we want to discuss with visitors where we can fill the gaps in real-world data collection,” Herrmann says. “Having massive amounts of real data isn’t enough; it needs to be the right data.
“The industry is searching for ways to make more use of it and reuse it in the future because new vehicle generations will require different data – and this is where simulation can help, by reusing edge cases and generating synthetic data that matches the new vehicle generation.”
Herrmann noted that people are right to be skeptical about AI, emphasizing that training AI must not rely solely on synthetic data, but also include real-world data.
Meet the IPG and b-plus teams at Booth 1702.
More on simulation in the September edition of the Automotive Testing Technology International.
Keep checking the ATTI website for highlights from Automotive Testing Expo Europe 2026, part of Vehicle Tech Week, which runs until Thursday, 25 June. Click here to register for your free pass to Vehicle Tech Week Europe 2026
