Close Menu
Automotive Testing Technology International
  • News
    • A-H
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
    • I-Z
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    • March 2025
    • November 2024
    • September 2024
    • June 2024
    • Crash Test Technology – 2023
    • Automotive Testing Technology
    • Subscribe to Automotive Testing
    • Crash Test Technology
    • Subscribe to Crash Test Technology
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn Facebook X (Twitter)
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
    • 2026 Media Pack
    • 2025 Media Pack
LinkedIn
Subscribe
Automotive Testing Technology International
  • News
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    1. March 2025
    2. November 2024
    3. Crash Test Technology – 2024
    4. September 2024
    5. June 2024
    6. Automotive Testing Technology
    7. Subscribe to Automotive Testing
    8. Crash Test Technology
    9. Subscribe to Crash Test Technology
    Featured
    April 9, 2025

    In this Issue – March 2025

    Automotive Testing Technology By Rachel Evans
    Recent

    In this Issue – March 2025

    April 9, 2025

    In this Issue – November 2024

    November 26, 2024

    In this Issue – 2024

    September 30, 2024
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
    • ATTI Awards Forum
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn
Subscribe
Automotive Testing Technology International
Industry Opinion

Safety, cybersecurity and cost delaying mass deployment of autonomous cars 

Robert Day, director of automotive solutions and platforms, ArmBy Robert Day, director of automotive solutions and platforms, ArmMay 30, 20195 Mins Read
Share LinkedIn Twitter Facebook Email

A Forrester survey of 54 automotive experts shows the biggest hurdle in turning prototype autonomous vehicles into mass market models is how to cut production costs, but the area energizing engineers most is how to tackle functional safety and cybersecurity

According to 54 experts from the global automotive industry surveyed by analyst firm Forrester, the current crop of prototype autonomous vehicles are at least 10 years away from mass deployment. While this may not be too surprising, it is the scale of the technology challenge that is startling. It signals a vital near-term shift from concept self-driving car technologies to functionally safe, secure, and affordable designs as autonomous vehicles evolve from prototype to production.

The report, Autonomous Vehicles: Prototype to Production, highlighted that the most difficult-to-overcome hurdle for self-driving car developers is dealing with a combination of hardware compute power and capability needs, including efficiency, size and processing speed. Nearly 30% of respondents said this combined challenge was a primary concern. Specific individual concerns included component costs and software malfunctions.

As one USA-based director of autonomous vehicle programs for an Asia-Pacific car maker put it, “It’s going to be a slow continuum of further capabilities. That is a true understatement of where the most advanced self-driving car systems are today in my opinion.”

The biggest challenge is around the foundational computing. All of my autonomous vehicle maker contacts tell me that the current banks of power-hungry computers fed by arrays of expensive sensors won’t scale. And despite the huge processing power deployed, these systems still require back-up human drivers.

The truth is the technology in test cars today must be replaced by trusted AV technology that is vastly more efficient, affordable and capable. It is actually a key opportunity for Arm as mindsets shift from concept to commercial and there’s a new focus on extending vehicle ranges through far more efficient artificial intelligence-capable compute technology that is safe, secure and cost optimized.

From prototype to production
The Forrester study uncovers evidence from across the global automotive industry on the maturity of autonomous vehicle technology. It has insights on the limitations of current technologies in testing and expectations for how that technology must evolve. Forrester was assessing work on SAE full Level 5 vehicles (full autonomy) and others coming close to that due to appear on the world’s roads over the next five years.

In commercializing self-driving vehicles, the top five areas of concern according to Forrester’s panel were: creating a reliable system, manufacturing efficiency, functional safety, cyberthreats and keeping costs low.

An autonomous vehicle perception engineer from a US car company said, “The components have to be almost military-grade robust. It’s the part of the vehicle that’s not really where it needs to be, especially when it comes to reliability and fault tolerance.”

Survey highlights
Three areas automotive manufacturers and equipment suppliers are dealing with are:

• How to turn AV test technologies into secure, safe and affordable production-level designs.

• The need for higher functioning sensors and compute technologies that are fully reliable and capable of compliance with expected but as-yet unspecified regulations.

• How to work with external software and hardware partners to overcome challenges in developing truly production-ready AV systems.

While the survey panel highlighted many of the challenges that needed to be tackled, there were some that could not be so easily defined. One engineer told Forrester he could see a path to 96-97% of the way to full autonomy but the final 3-4% would be exponentially harder to achieve. Indeed, given the technologies currently available, he couldn’t see how the ultimate goals of self-driving vehicles would be achievable.

The biggest issue that particular engineer spoke about was the public’s apparent expectation that autonomous vehicles would be completely safe – perhaps 10 times as good as the average human driver. This theoretically could be as far-fetched as dealing with a meteor falling from the sky, or, more realistically, the issues that prototype autonomous cars are failing on today according to the latest State of California Department of Motor Vehicles test data, which points at self-drive systems disengaging due to the ‘curvature of road’ and exhibiting ‘inappropriate trajectory and acceleration’.

Working for Arm, I know that most challenges are solvable and functional safety, security and compute advances that I see coming will lead to safe and secure Level 4 and 5 vehicles. During this technology evolution we’ll also save many lives, as we’re already seeing with leaps in mainstream ADAS – much of which is based on Arm-designed technologies.

My conclusion from reading the Forrester report, and what I know, is that fully autonomous vehicle fleets will happen. The deployment of the first truly self-driving cars are likely to be restricted, such as cars only operating in pre-defined (and well-mapped) areas, in certain environmental conditions (e.g. daytime, dry conditions) and at limited speeds. This is, by the letter of the SAE law, Level 4. Then, we’ll see a gradual roll-out as trust builds through compute advances and artificial intelligence becomes more ‘intelligent’.

So, the question is not ‘if’ but ‘when’ on autonomous vehicle fleets, and that cuts to the core of the need now to shift from prototyping to trusted secure and safe market market-capable technologies.

Share. Twitter LinkedIn Facebook Email
Previous ArticleSeat uses Spain’s most powerful supercomputer to design aerodynamics for its cars
Next Article World-first mixed-reality approach to evaluating vehicle designs unveiled by Volvo Cars and Varjo
Robert Day, director of automotive solutions and platforms, Arm

Related Posts

Full-vehicle Testing

Transforming automotive time-to-market – Now or never for traditional auto makers

April 10, 20257 Mins Read
Industry Opinion

Navigating the hype surrounding SDVs

April 2, 20254 Mins Read
Industry Opinion

Why OEMs are struggling to modernize SDVs

April 1, 20256 Mins Read
Latest News

Red Hat In-Vehicle Operating System set for full release in Q3 2025

June 2, 2025

VI-grade’s ZPS signals evolution in vehicle development

May 30, 2025

QNX launches Hypervisor 8.0 to accelerate embedded software development

May 30, 2025
Free Weekly E-Newsletter

Receive breaking stories and features in your inbox each week, for free


Enter your email address:


Our Social Channels
  • LinkedIn
Getting in Touch
  • Free Weekly E-Newsletter
  • Meet the Editors
  • Contact Us
  • Media Pack
    • 2026 Media Pack
    • 2025 Media Pack
RELATED UKI TITLES
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
    • 2026 Media Pack
    • 2025 Media Pack
© 2025 UKi Media & Events a division of UKIP Media & Events Ltd
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Notice & Takedown Policy
  • Site FAQs

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

CookieDurationDescription
cookielawinfo-checbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

SAVE & ACCEPT