Automotive R&D News from Automotive Testing Technology Magazine

AI helps Hyundai unlock decades of crash test data

Rachel Evans — Fri, 28 Aug 2026 11:41:42 +0000

In a recent showcase at Hyundai’s headquarters in Seoul, the OEM did a deep-dive into how it is harnessing digital technologies and AI across the company to improve operations, including key achievements and plans for the future. A major focus of this discussion was the benefits of AI in development, particularly Hyundai’s crash testing AI agent.

“AI is undoubtedly an important technology, but ultimately it is a tool that companies must utilize,” said Eunsook Jin, president and head of the ICT management division at Hyundai Motor Group. “What matters is not the technology itself, but how quickly an organization can understand new technologies, including AI, apply them to its work and business, and internalize them as a source of competitive advantage. Building on our ongoing digital transformation efforts, Hyundai Motor Group is expanding AI transformation through the integration of AI and other intelligent technologies.”

In 2022, the group deployed the JIRA, Dooray and Confluence platforms to standardize project management, decision-tracking and knowledge-sharing. These systems are said to have transformed how staff work together across the organization. Employees gained greater visibility into group-wide operations and key project progress, and work processes and outcomes could be systematically accumulated as organizational assets.

Microsoft 365 was also implemented, creating a unified cloud-based collaboration environment. R&D teams working on technologies such as autonomous driving and hydrogen had previously been unable to use external collaboration tools due to security regulations governing national core technologies. Now they were able to safely adopt SaaS solutions as relevant government authorities swiftly established guidelines for SaaS use. As a result, information and knowledge previously dispersed across the organization could be shared and accumulated within a single environment, while establishing a foundation for continuously securing digital assets that can be used by AI.

In parallel, Hyundai launched the Global One Data Pipeline, which standardized and connected data dispersed across research, production, quality and sales functions.

Information generated during development can be used in production and quality management, while data collected from sales operations can be reflected in product development and process improvement.

How AI is being applied in R&D

One of the examples highlighted at the event was the Crash Safety AI Assistant, which helps engineers search, compare and review relevant cases across accumulated crash test data and research materials. The system brings together crash test results, test images and engineering analysis data, enabling engineers to search, compare and review relevant cases.

In crash safety research, physical results are combined with simulation and historical case studies to identify vehicle safety improvement opportunities. Accessing and reusing accumulated data is an important part of this work. However, in the past, information was distributed across multiple systems or depended on individual engineering experience, making it difficult to quickly locate and use the relevant materials.

By connecting and organizing research information through AI, Hyundai has created an environment where engineers can move beyond simple document searches and explore structured case knowledge, including test conditions, vehicle structures, injury mechanisms and improvement measures.

As a result, the OEM has reported that the time spent identifying relevant cases and reviewing analysis materials has been reduced by approximately 90% compared with the previous workflow. The time saved can be devoted to higher-value activities such as interpreting results, improving vehicle designs and establishing testing strategies.

During the day, Hyundai also discussed the use of H Chat Pro, its adoption of artificial intelligence in manufacturing, how the technology is improving customer service and how it’s preparing for the era of physical AI.

The September edition of ATTI lands soon – look out for an interview and opinion piece with Dong Chul Park, a former Hyundai exec. Read the June edition now

This year’s edition of Crash Test Technology International, sister title to ATTI, is due to land in late September. Read the 2025 issue now

AI system supports faster tire development at Yokohama Rubber

Zahra Awan — Fri, 28 Aug 2026 09:57:32 +0000

Yokohama Rubber has developed and begun full-scale operation of a proprietary generative AI system using RAG (retrieval-augmented generation), which searches various technical documents accumulated internally and presents responses based on their content. This new system reportedly accelerates and enhances tire development by providing rapid and accurate access to technical information necessary for decision-making during the tire development process, including material development.

Yokohama Rubber developed this new system to expand the practical environment of its proprietary HAICoLab AI utilization framework, which was established in October 2020. The company has previously developed AI systems that predict a rubber compound’s physical properties and tire characteristics, generate new rubber compounds, and support mold design, and is increasingly using data to create material and tire designs.

The technical knowledge (domain knowledge) that developers need to make decisions during the tire development process can be found in a vast array of technical documents, including regulatory documents, procedure manuals, technical reports and case studies. Until now, creating a system that can quickly search this vast collection of data and provide information appropriate to development objectives and circumstances has been a challenge.

Yokohama Rubber development staff use this new system to input questions tailored to the development’s objectives and situation, and the generative AI searches internal technical documents for the most relevant information and provides responses based on that content.

The development staff have also created a mechanism by which an AI agent grasps the intent of questions and enhances the accuracy of its response by autonomously repeating the process of planning searches, retrieving information and evaluating the results. Additionally, with the system displaying links to the original documents that serve as the basis for responses, development staff can verify the basis and appropriateness of those responses and use them in interpretation and decision-making. This has added a new mechanism that uses domain knowledge accumulated by AI in technical documents, thereby expanding the tire development environment based on HAICoLab.

Along with the development of these AI systems, Yokohama Rubber is training DX staff to use HAICoLab.

Chery establishes UK R&D center at UTAC Millbrook

Zahra Awan — Fri, 21 Aug 2026 15:28:52 +0000

Chery has announced that its new R&D center will initially focus on chassis dynamics and advanced driver assistance systems (ADAS) tuning and calibration for UK-specification vehicles. The work will take into account the UK’s varied road conditions, including roundabouts, narrow lanes, sharp corners, high traffic density and changing road surfaces, as well as local preferences for responsive steering and suspension. The facility will open in late autumn 2026.

Gary Lan, CEO of Chery International UK and vice president of the right-hand-drive division at Chery International, said, “The establishment of our UK R&D Centre of Excellence is the next step in our long-term plan for the UK. We waited over 20 years for the right time to enter this market, and our ambition has always gone much further than simply bringing vehicles here.

“UTAC Millbrook allows us to turn UK customer insight into product development, from ride and steering to active safety systems. It is another step in our long-term investment in the UK, and its work will become part of Chery Automobile’s wider global R&D activities.”

The selection of UTAC Millbrook builds on Chery Automobile’s existing relationship with UTAC Group, including a homologation joint venture established in 2024 and use of the Linas-Montlhéry facility in France for active and passive safety testing and homologation.

At UTAC Millbrook, Chery Automobile’s engineering teams will have access to more than 70km of purpose-built test tracks, including the Hill Route, Alpine Circuit and specialized durability and NVH surfaces, alongside battery testing laboratories, powertrain testing facilities, semi-anechoic chambers, and ADAS and autonomous vehicle testing capabilities.

Kirsty Andrew, vice president of UTAC UK, said, “The decision by Chery Automobile to establish its UK R&D Centre of Excellence at UTAC Millbrook is a significant commitment to engineering and vehicle development in the UK.

“Creating a standalone engineering center here means Chery Automobile can develop and validate vehicles against the particular demands of UK roads and UK drivers, with direct access to our engineering expertise and testing environments throughout that process. This is about much more than testing individual vehicles. We see this as the sustained momentum of a long-term engineering relationship with Chery Automobile, and we look forward to supporting the team as its capability and development activity at Millbrook grow.”

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Dallara appoints Dynisma as technical partner in multi-simulator agreement

Zahra Awan — Thu, 09 Jul 2026 10:45:50 +0000

Dynisma has signed a technical partnership agreement with Dallara in a multi-million pound deal covering multiple DMG‑360XY Driver-in-the-Loop (DIL) motion simulator systems.

The agreement reflects the growing role of high-fidelity simulation in motorsport engineering, as testing restrictions, cost pressures and program complexity increase across the industry.

Dynisma CEO Graeme Cook said, “Dallara’s engineering philosophy places huge value on understanding vehicle behavior and driver perception, and we are proud to support that approach as technical partner. The DMG‑360XY platform is designed to be trusted as a primary engineering tool, and this multi-simulator agreement reflects a shared commitment to realism, correlation and long-term technical excellence.”

As part of the partnership, Dallara will deploy two DMG-360XY simulators across its European and US operations. The first system is scheduled for installation at Dallara’s global headquarters in Varano de’ Melegari, Italy, during Q4 2026, with a second simulator planned for delivery to its Indianapolis facility in Q1 2027.

The DMG 360XY is Dynisma’s most advanced motion system, used by Formula 1, GT and endurance racing organizations. It combines ultra-low latency (under 5ms) with high-bandwidth response exceeding 100Hz, unlimited 360° yaw rotation and 5m of XY travel, delivering sustained motion cues without washouts or motion recentering.

By adopting identical simulator platforms across its Italian and US engineering facilities, Dallara will establish a consistent simulation environment supporting correlation, collaborative development and repeatable results across vehicle programs, driver work and longer-term research.

Andrea Pontremoli, CEO and general manager, Dallara, said, “High fidelity simulation is a strategic asset for our group. Establishing identical, top-of-the-range motion platforms in Italy and the USA supports continuity across our engineering programs and strengthens confidence in how virtual development informs real-world performance.”

Luca Bergianti, director of vehicle dynamics and performance at Dallara, said, “At Dallara, virtual development is becoming central to how we engineer our vehicles. The vehicle model now acts as the key integrator of all disciplines, allowing us to validate technical choices in a virtual environment before producing physical components.

“Advanced simulators embed virtual tools into the engineering process, helping us improve performance, uncover opportunities and anticipate issues early on. Dallara’s choice of Dynisma as a partner reflects this shared vision, as we push high-fidelity simulation, realism and development efficiency to the next level.”

As well as supporting internal development, the simulator platforms will form part of Dallara’s wider engineering infrastructure, covering long-term vehicle development, research and selected collaborative programmes.

Curiosity Lab launches program to support growth-stage AV companies

Zahra Awan — Wed, 08 Jul 2026 08:15:27 +0000

Curiosity Lab at Peachtree Corners is launching an Autonomous Mobility Program for companies ready to deploy, validate and scale technology in a real-world city environment.

Through the program, selected companies may receive funding ranging from US$25,000 to US$250,000 to support deployments on Curiosity Lab’s autonomous mobility route in Peachtree Corners in the US state of Georgia. The program is designed for companies with technology that is ready to move beyond the lab, beyond the closed course, and into live operating conditions.

Curiosity Lab is a living laboratory for place-based deployment in metro Atlanta, built to help companies test next-generation technologies in an active city environment. The autonomous mobility route includes a nearly four-mile smart mobility loop along Technology Parkway and State Route 141, with dedicated autonomous vehicle lane segments, shared and mixed-traffic roadway, enhanced sidewalks, rights-of-way, smart city infrastructure and real destinations throughout the corridor.

The test lab recreates a real city environment with active traffic, intersections, sidewalks, business entrances, commercial activity and public infrastructure. For autonomous mobility companies, it creates an opportunity to validate technology in the kinds of conditions that matter for commercialization, customer adoption and scale.

Curiosity Lab is looking for growth-stage companies and innovation teams working on autonomous mobility technologies, including autonomous passenger shuttles, low- or high-speed autonomous vehicles, autonomous delivery vehicles, sidewalk or curbside delivery robots, autonomous logistics and last-mile mobility systems and robotic mobility systems.

Applications must be submitted by 11:59pm Eastern Time on July 24, 2026. Selected projects will take place in Peachtree Corners between October 1, 2026, and September 30, 2027.

ORECA selects Siemens’ Simcenter to support motorsport development programs

Zahra Awan — Tue, 07 Jul 2026 09:49:06 +0000

ORECA Group has selected Siemens’ Simcenter software to support advanced computational fluid dynamics and composite structural optimization for its high-performance racing vehicle development programs.

The company has adopted the Siemens’ Simcenter STAR-CCM+ and Simcenter Optistruct, part of the Siemens Xcelerator portfolio, to support its high-performance motorsport programs, including its Le Mans 24 Hours hypercar program with Ford Motor Company.

ORECA is using the STAR-CCM+ software for CFD workflows and multi-physics simulations combining aerodynamic, thermal and brake-related effects, alongside Optistruct for optimizing carbon fiber composite layups to balance stiffness and weight in performance-critical components. The tools form part of ORECA’s broader adoption of simulation technology across its motorsport development programs.

“ORECA was looking for a simulation environment that could support accelerated and more streamlined workflows from design through simulation while enabling new types of multiphysics analysis,” said Jean-Philippe Pelaprat, head of aerodynamics at ORECA Group. “Siemens’ simulation software gives our engineering teams the flexibility to run more advanced simulations and optimize composite structures in a highly demanding motorsport environment.”

“Our collaboration with ORECA shows how Siemens Xcelerator empowers engineering organizations to push the limits of performance through simulation-driven engineering,” said Sam Mahalingam, executive vice-president of simulation, HPC and AI, Siemens Digital Industries Software. “By bringing advanced CFD and composite optimization together within a digital twin environment, we’re giving customers the tools to explore bold new design approaches and drive innovation in some of the most demanding, competitive engineering programs in the world.”

Nio opens new UK R&D center in Oxfordshire

Zahra Awan — Wed, 24 Jun 2026 07:55:54 +0000

Nio has inaugurated a new R&D facility in Witney, Oxfordshire, which brings together its UK engineering team of more than 40 people in a single location to further enhance collaboration and global electric vehicle innovation.

The 9,460ft2 site at Book End merges Nio’s former UK facilities at Begbroke Science Park and Bicester Motion into a single unit, comprising a dedicated CAE workspace and vehicle laboratory. The R&D center will support closer collaboration across the UK team and provide a more spacious and efficient base for future vehicle development work as the Chinese auto maker marks 10 years of R&D in the UK.

Danilo Teobaldi, principal chief engineer, Nio, said, “Bringing our virtual and physical UK engineering teams together in Witney will accelerate the development of innovations that improve the user experience. With new facilities, we can ensure Nio’s UK-based team continues to pioneer in areas such as class-leading Euro NCAP results for all three group brands, along with smart chassis system solutions for our global platforms.”

Ten years of innovation

In 2016, Nio established its global R&D center for performance and advanced concept engineering in Oxfordshire. Over the past decade, the operation has supported its global vehicle development programs, from the EP9 electric supercar launched in 2016, through to the Nio ET9, its smart executive flagship EV. Its engineers in the UK have also worked on the development of Nio’s third brand, Firefly, and its first compact EV.

Hui Zhang, vice president, Nio Europe, said, “For a decade, our Oxfordshire team has been an integral part of Nio’s global R&D network, contributing to multiple vehicle programs and engineering innovations across our global portfolio. As we celebrate this milestone, we thank the team for its dedication, expertise and contribution to Nio’s development over the past 10 years. The opening of our new Witney R&D center reflects our long-term commitment to the UK, Europe and international collaboration in advancing smart electric mobility.”

The center will facilitate CAE, computational fluid dynamics (CFD), simulation, safety, Euro NCAP safety assessments, durability, handling and noise, vibration and harshness (NVH) developments. It will also serve as Nio Europe’s focal point for artificial intelligence regulation and representation within the International Organisation of Motor Vehicle Manufacturers’ (OICA) AI Cluster through the SMMT. Additionally, the team will contribute to EU policy and regulatory engagement through UNECE working groups and industry consultations.

Mike Hawes, SMMT chief executive, commented, “This investment highlights the UK’s enduring strength as a center of automotive collaboration and engineering excellence. Nio’s decision to consolidate its R&D activity here in a new, state of the art facility also reflects the depth of British talent and expertise in next-generation vehicle technologies.

“It is a timely reminder that amid fierce global competition for investment, the UK can continue to attract and grow high-value innovation, supporting jobs, skills and the transition to zero-emission mobility.”

EuroBrake 2026 spotlights emissions, Euro 7 readiness, software-defined braking and integrated system design

Charlotte Iggulden — Mon, 22 Jun 2026 09:05:55 +0000

This year’s EuroBrake highlighted the role of brake technology as a fundamental safety-critical component, alongside its expanding function in next-generation mobility engineering – from the development of safer vehicles and intelligent systems architectures to cleaner, more sustainable mobility.

Organized by FISITA and the EuroBrake Steering Committee, and held in Mainz, Germany, on June 1-3, the 14^th edition of EuroBrake gathered speakers, 110 exhibitors and 1,100 delegates to explore brake emissions, Euro 7 readiness, software-defined braking and integrated system design in a rapidly evolving field.

A clear message emerged: braking is no longer a standalone component, but central to safety, sustainability, vehicle performance and intelligent system architecture.

Safety first

The plenary session discussed brakes as the baseline for vehicle safety. “As tech advances, safety advances,” said Jan Münchhoff, EuroBrake chair and head of development functions assisted driving and parking, active safety, at Audi. “Brake systems are integrating with software and creating safer, cleaner environments.” For example, speaker Tomohiro Yokoyama, brake-by-wire project manager at Toyota, proposed a brake-by-wire (BBW) solution to address brake misapplication among elderly drivers.

The next emissions frontier

EU data revealed brakes and tires account for nearly half of total particle emissions. To address this, Timo Schmidt, manager for e-drive system design and testing, and Niels Schreuders, project lead for in-drive brake, at Mercedes-Benz, proposed an in-drive brake concept, moving the brake system into the e-drive system, significantly reducing rear axle emissions. Enhanced vehicle dynamics are required to scale the concept. “A torque vectoring module could improve agility and predictability while acting as a differential on the rear axle,” said Schreuders.

Sustainability also creates challenges. Arianna Pavesi, a materials specialist at Brembo, shared how recycled aluminum alloys can negatively affect the mechanical performance of brake callipers.

Beyond stopping

An OEM panel addressed customer expectations, regulation, cost, electrification, software-defined vehicles and automated driving. Albert Schlecht, head of brake system development at Audi, emphasized high-integration to connect functions, whereas Thomas Sprengel, senior chassis expert at Nio, highlighted pressure to adopt technologies such as brake-by-wire (BBW) to meet customer expectations.

Disruptive technologies include brake-by-wire, open-system architectures, motor disc brakes, in-drive braking concepts and AI-driven development, as well as the need for BBW standardization. Panelists agreed AI’s role lies in accelerating development and optimization rather than safety-critical decision-making. And FISITA CTO Martin Kahl noted, “Braking is evolving from a friction product to an intelligent, electronic system at the heart of vehicle development.”

Reinventing braking

A strategy panel explored how disruptive development pathways rethink system innovation beyond the friction pair. Nico Waegerle, CEO and co-founder at Certivity, said AI can accelerate product compliance but that human-in-the-loop is essential and Frank Beier, developer of actuation and brake components at Volkswagen, noted that reinvented pedal boxes are a major component in future BBW systems.

Christof Danner, a technical expert in brake systems at the Austrian Center of Brake Competence, said Euro7 is propelling new technologies such as coated discs, electromechanical brakes and alternative brake designs, but that issues remain with BBW brake pedal feeling and integration with all drive systems.

Tires, regulation and emissions

Braking distances depend heavily on tire wear, which was highlighted by Dr Ludovic Grèverie, vice president of technical operations – passenger car and light truck tires at Michelin, who underlined the need for tires optimized for braking performance.

Research from Stockholm University’s Wandera Kisimbiri showed VOC to PM10 emission ratios increase with braking intensity and pad composition, reinforcing the importance of brake particle regulation.

AVL also exhibited its fully integrated AVL Brake Test System, featuring the Particle Sampling Enclosure (see above), which minimizes particle loss and ensures homogeneous aerosol distribution, capturing all particle sizes. AVL’s business marketing specliaist Marina Gross said, “As a key contributor to GTR24 and UNR179 on brake emissions, AVL also presented its latest research, underlining its commitment to shaping future brake emissions regulations for light and heavy duty.”

Chassis integration

FISITA’s Advanced Chassis Technology Expert Group highlighted how integral braking is to the chassis ecosystem, with software-defining system behavior. “EuroBrake is the premier global forum for brake development and technical discussion,” said Fabio Squadrani, senior manager for braking systems at Applus Idiada and chair of this FISITA expert group. “This year spotlighted a fundamental shift across OEMs and Tier 1 suppliers: the recognition that brake systems are no longer standalone components, but integral elements within a holistic motion control ecosystem.”

Testing and development tools

Anton Tworek, a development engineer at MdynamiX, presented a unified approach to HIL- and DIL-connected testing of brake systems for robustness and driver acceptance, and noted that standard simulators aren’t fully suitable for brake development.

“The market needs to speed development,” said Tristan Schwandke, head of sales and marketing at Mdynamix. “Our HiL solutions increase efficiency by bridging SIL/MIL to real testing. Chassis systems, such as steering and braking, are integrated in a real-time simulation environment with DIL. You can calibrate/tune ECUs and test drive in one loop.”

Process tools

Advanced image processing and deep learning techniques for corrosion detection and evaluation of brake discs were presented by Brembo SGL Carbon Ceramic Brakes data scientist Lorenzo Rota and R&D testing laboratory head Giovanni Arena. “Cosmetic corrosion on brake pads should be measured for customer perception, benchmarking, and continuous improvement,” said Lorenzo. “A missing component in the testing workflow to meet the ISO standard is a quantitative, objective evaluation. Using main field image processing and AI, the most relevant KPI is the ratio between the corroded and total surface area.”

Beyond automotive

The event touched on passenger cars, commercial vehicles, bicycles, motorcycles, and trains. Klaus Jaeckel, manager of wheel brake systems at Daimler Truck, chaired the HDV session, and said, “Upcoming legislation on the regulation of brake particulate emissions has led to many HDV presentations. I have received excellent feedback from HDV OEMs, brake and lining manufacturers and universities.”

“Innovative solutions are taking braking away from the corners into the center of the vehicle, integrating it into the electric motor and transmission unit,” said FISITA CTO Kahl. “But more needs to be done for friction brake systems on current platforms and vehicles launched in the next few years.”

The EuroBrake Student Opportunities Programme (ESOP)

FISITA CEO Chris Mason shared how EuroBrake is supporting young engineers to learn about mobility and braking technology, through the Harald Abendroth Award as well as special recognition of the top three EuroBrake poster presentations and the top three ESOP poster presentations.

FISITA’s Intelligent Safety Group will be speaking at this week’s Autonomous Vehicle Tech Expo Europe, which will take place at the Messe Stuttgart, Germany, on June 23-25.

Autonomous Vehicle Tech Expo, Automotive Interiors Expo and Automotive Testing Expo together comprise Vehicle Tech Week Europe, the continent’s landmark event for vehicle technology.

Conti and Renault accelerate tire development through advanced virtual testing

Zahra Awan — Mon, 15 Jun 2026 16:05:15 +0000

As part of a strategic partnership, Continental has developed a highly efficient tire for Renault Group‘s innovation teams with up to 35% lower rolling resistance than required for the EU tire label’s top A rating, harnessing state-of-the-art simulation techniques and driver-in-the-loop. For a vehicle with a battery range of 500km, this translates to approximately an additional 30km of range per charge, roughly the distance from Paris to Versailles.

The starting point for the tire was Continental’s EcoContact 7, which was then adapted to Renault Group’s requirements. The tire maker combined a specially modified tread compound with a customized sidewall design and an optimized tire construction.

Continental and Renault Group used state-of-the-art virtual development and testing methods in their joint work. A key element was Continental’s driver-in-the-loop simulator, which enables tire characteristics to be evaluated and optimized under realistic driving conditions at an early stage of development. Renault Group’s Roads driving simulator was also integrated into the process, digitally replicating real-world driving conditions and enabling reproducible testing in a virtual environment.

By combining the capabilities of both systems, test scenarios could be seamlessly replicated and development processes accelerated. The use of such methods improves development efficiency and reduces the need for physical test tires.

Dr Christian Strübel, a Continental expert on the rolling resistance of car tires, said, “Together with Renault Group, we are improving the efficiency of its new electric vehicles. Our tailor-made tires have very low rolling resistance, which significantly increases range.”

Around 20% to 30% of a vehicle’s energy consumption, regardless of drive type, is due to rolling resistance. The lower the rolling resistance, the less energy is lost through natural deformation and friction as the tire rolls along the road. This is especially important for electric cars, where lower rolling resistance directly reduces energy consumption and can help extend driving range. At the same time, tires play a critical role in vehicle safety – they are the only points of contact between the vehicle and the road. The friction generated between the tire tread and the asphalt provides the grip required for effective braking and stable handling.

“Extremely low rolling resistance is key to enhancing the range of electric vehicles. With Continental, we have a strong partner by our side: thanks to our long-standing collaboration in original equipment, we can jointly develop solutions that have the potential to deliver real added value for our customers,” said Nicolas Champetier, VP Innovation at Renault Group.

MG invests €200m in European production facility

Zahra Awan — Thu, 04 Jun 2026 16:13:16 +0000

MG has announced that it is to build its first manufacturing facility in mainland Europe in Galicia, Spain. The new €200m (US$233m) plant is predicted to create more than 2,000 jobs across Europe and underlines the brand’s ‘In Europe, For Europe’ strategy, the auto maker said. Production is scheduled to begin in 2028, with an annual capacity of up to 120,000 vehicles.

“From technological innovation to the localization of manufacturing and R&D across Europe, supported by a truly global product line-up, MG continues to push the boundaries of what is possible – making advanced technology and sustainable mobility accessible to more people than ever before,” said William Wang, managing director, MG UK and Europe.

The site will integrate vehicle research and development, advanced manufacturing, core component supply and intelligent logistics operations, forming a fully connected, end-to-end industrial ecosystem. This platform will significantly expand localized production and sourcing, strengthening the resilience, responsiveness and agility of MG’s European supply chain.

MG will deepen collaboration with leading European technology partners, research institutions and local suppliers to accelerate innovation across key future-facing domains, including next-generation battery technology, intelligent mobility systems and clean energy solutions.

This announcement comes at a pivotal moment for the European automotive industry, as the EU’s 2035 zero-emission targets continue to accelerate the shift toward electrified mobility.

Wang said, “Through our ‘In Europe, For Europe’ strategy, we are not simply responding to the future of mobility – we are helping define it. By investing in local capabilities, strengthening our European footprint and fostering a more competitive automotive ecosystem, we are accelerating Europe’s journey toward a cleaner, smarter and more sustainable mobility future.”