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Automotive Testing Expo

EXPO NEWS | DAY 2: DSD grows US operations

Rachel EvansBy Rachel EvansOctober 24, 20242 Mins Read
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DSD grows US operations.

Robert Hoffman, head of business development at Drive System Design (DSD), has reported that the company is currently commissioning its new US facility in Farmington Hills, Michigan, which will serve as its new headquarters. The facility features high-speed motor dynos and high-power drive unit test rigs – capabilities in high demand from customers in the region. During the auto industry’s pause on electrification, DSD expanded its expertise in off-highway and defense propulsion systems.

Hoffman explained, “Our growth is driven by two main factors: better alignment with our UK operation and meeting the US market’s need for more heavy-duty, high-power work.”

The multimillion-dollar facility is about three times larger than DSD’s previous location, and one of its key features is a test rig that mirrors a similar one in the UK. Commissioning the new facility is a gradual process, with progress being made project by project.

Reflecting on DSD’s participation at the show, Hoffman said, “It’s a great opportunity to gauge the industry’s status and reconnect with contacts. It’s also interesting to see what other suppliers have to offer, which could enhance our own solutions. We’ve had some promising conversations with potential customers, which are equally valuable.”

DSD is exhibiting at Booth 12026.

It’s not too late to attend the only show truly dedicated to automotive testing and development! See the latest vehicle and component testing and validation technology – everything you need to build better cars and accelerate testing and development programs. Click here to register for your FREE expo entry pass.

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Rachel Evans

Rachel's career in journalism has seen her write for various titles at UKi Media & Events within automotive, tire and marine. Currently editor of ATTI, her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the groundbreaking technologies and innovations that are shaping the future of transportation.

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