Close Menu
Automotive Testing Technology InternationalAutomotive Testing Technology International
  • News
    • A-H
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
    • I-Z
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    • March 2026
    • November 2025
    • Crash Test Technology – 2025
    • September 2025
    • June 2025
    • Automotive Testing Technology
    • Subscribe to Automotive Testing
    • Crash Test Technology
    • Subscribe to Crash Test Technology
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn Facebook X (Twitter)
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
LinkedIn
Subscribe
Automotive Testing Technology InternationalAutomotive Testing Technology International
  • News
      • ADAS & CAVs
      • Aerodynamics
      • Appointments, Partnerships, Investments & Acquisitions
      • Automotive Testing Expo
      • Batteries & Powertrain Testing
      • Component Testing
      • Safety and crash testing
      • Dynamometers
      • EMC & Electronics Testing
      • Emissions & Fuel Consumption
      • Facilities
      • Full-vehicle Testing
      • Interiors & Infotainment Testing
      • Measurement Tools, Test Systems & Equipment
      • Motorsport
      • NVH & Acoustics
      • Proving Grounds
      • R&D
      • Sensors & Transducers
      • CAE, Simulation & Modeling
      • Software Engineering & SDVs
      • Tire Testing
  • Features
  • Online Magazines
    1. March 2026
    2. November 2025
    3. Crash Test Technology – 2025
    4. September 2025
    5. June 2025
    6. Automotive Testing Technology
    7. Subscribe to Automotive Testing
    8. Crash Test Technology
    9. Subscribe to Crash Test Technology
    Featured
    November 27, 2025

    In this Issue – November 2025

    Automotive Testing Technology By Web Team
    Recent

    In this Issue – March 2026

    March 25, 2026

    In this Issue – November 2025

    November 27, 2025

    In this Issue – 2025

    October 7, 2025
  • Opinion
  • Awards
    • About
    • What’s new and key dates
    • Eligibility and nomination
    • Get in touch
    • Judges
    • Winner interviews
    • ATTI Awards Forum
  • Videos
  • Supplier Spotlight
  • Proving Grounds
  • Events
LinkedIn
Subscribe
Automotive Testing Technology InternationalAutomotive Testing Technology International
Appointments, Partnerships, Investments & Acquisitions

Toyota Collaborative Safety Research Center reveals latest vehicle safety projects

Callum Brook-JonesBy Callum Brook-JonesAugust 1, 20232 Mins Read
Share LinkedIn Twitter Facebook Email

Three new projects are being launched by Toyota’s Collaborative Safety Research Center (CSRC) to advance safety in mobility technologies. The research projects will see the OEM investigate driver support features for vehicle lane centering, the creation of an in-vehicle intervention prototype to promote safe driving, and the use of data to help improve technology to aid driver decision making to encourage safer driving behavior.

Through a collaboration with the Massachusetts Institute of Technology (MIT) Agelab, Toyota will establish metrics and evaluate the benefits of automated lane centering support. During this project, the research team will evaluate real-world data – gathered from volunteer drivers – to gain a better understanding of the primary and secondary advantages of automated lane-keeping assistance.

Another project will be carried out with the University of Michigan Transportation Research Institute (UMTRI) to investigate the development of “risky driving countermeasures” and pilot testing. This project will develop prototype in-vehicle interventions to encourage safe driving behavior and conduct evaluations with volunteer participants to test the effectiveness of proposed interventions.

The third project – conducted with Touchstone Evaluations – will research risk profiles and context in driver management. Driving research data will be used to quantify the relationships between personality, trip goals and risky driving behaviors, including speeding, hand-held device use and tailgating.

The new projects form part of Toyota’s five-year US$30m commitment to investigating diverse safety needs and analyzing inclusive mobility options which cater for various applications, physical characteristics and accessibility levels for individuals and society.

“Our new research projects exemplify CSRC’s dedication to our mission of improving safety in the automotive industry,” commented Danil Prokhorov, director of Toyota’s CSRC.

“By collaborating with researchers to study real-world problems related to mobility technologies, we aim to develop enhanced engineering tools and empower drivers to maximize the potential of advanced technologies.” 

Share. Twitter LinkedIn Facebook Email
Previous ArticleHyundai Motor Group and Seoul National University open battery research hub
Next Article Mechanical Simulation releases 2023.1 VehicleSim suite
Callum Brook-Jones

After spending six years working as a mechanic for various motorsport and high-end performance car companies, Callum joined UKi Media & Events in February 2020 as an assistant editor. In this role he uses his vast practical knowledge and passion for automotive to produce informative news pieces for multiple vehicle-related sectors. Currently, he is responsible for content across UKi Media & Events' portfolio of websites while also writing for the company's print titles.

Related Posts

Aerial view of the Toyota Motor Europe Digital Hub in Wrocław, Poland, at night. The building is triangular, and sits on a plot between two major roads.
Facilities

Toyota Motor Europe opens digital hub in Wrocław

April 14, 20262 Mins Read
A silver Toyota car charging outside a house with wooden paneling, surrounded by greenery.
Appointments, Partnerships, Investments & Acquisitions

Agillence and Toyota Motor Europe partner on logistics optimization software

April 14, 20262 Mins Read
Pony AI logo on a blue watery background.
Vehicle Development

Pony AI launches self-improving physical AI engine PonyWorld 2.0

April 13, 20263 Mins Read
Latest News
Project Cavendish: Mahle hydrogen-fueled 13-liter engine matches diesel performance.

Project Cavendish: Mahle hydrogen-fueled 13-liter engine matches diesel performance

April 23, 2026
HighTec supports development of Novelic’s radar-based in-cabin monitoring solution.

HighTec supports development of Novelic’s radar-based in-cabin monitoring solution

April 23, 2026
Aurrigo opens UK manufacturing hub to scale autonomous vehicle production.

Aurrigo opens UK manufacturing hub to scale autonomous vehicle production

April 22, 2026
Free Weekly E-Newsletter

Receive breaking stories and features in your inbox each week, for free


Enter your email address:


Our Social Channels
  • LinkedIn
Getting in Touch
  • Free Weekly E-Newsletter
  • Meet the Editors
  • Contact Us
  • Media Pack
RELATED UKI TITLES
  • Automotive Interiors
  • Automotive Powertrain
  • ADAS & Autonomous Vehicle
  • Professional Motorsport
  • Tire Technology
  • Media Pack
© 2025 UKi Media & Events a division of UKIP Media & Events Ltd
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Notice & Takedown Policy
  • Site FAQs

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
SAVE & ACCEPT